Date:Tuesday, July 23, 2013
Time:2:00 - 3:00 pm (Eastern Time)
Presenter(s)
Gillian SteelFisher, PhD, MSc
Harvard Opinion Research Program
Harvard School of Public Health
Laura J. Ross, PhD
Division of State and Local Readiness
Office of Public Health Preparedness and Response
Centers for Disease Control and Prevention]
Overview
In planning an effective response to a bioterrorism incident, it is critical to understand and anticipate the public’s viewpoint, their perceptions of the threat and their intended behaviors. This includes their likelihood of taking recommended precautions and their likelihood of taking matters into their own hands. In particular, it is important to understand the perspective of racial/ethnic minority groups given that these communities may be disproportionately affected in a real attack. During this webinar, subject matter experts will discuss results from public opinion polls conducted between December 2012 to January 2013, which assessed how people would respond to a possible release of anthrax spores in an unidentified area.
Objectives
At the conclusion of the session, the participant will be able to accomplish the following:
- Describe the process used by HORP for public opinion polling;
- Discuss planning strategies emergency response planners can use to encourage adoption of recommended behaviors during a medical countermeasure response; and
- Identify perspectives that may be different for racial/ethnic minority groups and can enhance both communication and planning in such communities.
Call Materials
Call Format
- Live audio conference call on 7/23/13: 2:00 - 3:00 PM
- Audio-on-demand training after 3:00 PM on 7/23/13
- Materials: PowerPoint slide set
Additional Call information
Continuing Education
Target Audience
- Physicians
- Nurses
- Pharmacists
- Veterinarians
- Physician Assistants
- Health Educators
- Other Clinicians
Hardware/Software
Additional Information
- Contact Information:coca@cdc.gov
- Support/Funding:Centers for Disease Control and Prevention, Emergency Risk Communications Branch
- Method of Participation:You may participate in the educational activity by viewing the program information above.
- Fees:COCA continuing education credits are free.